Author: Michael Luchs

TEACHING MISSION: To help my students develop the skills, mindset, confidence, and motivation to pursue careers in which they can successfully a) understand people’s real needs, b) in order to develop innovative products and services that make people’s lives better, c) while preserving and enhancing the world’s natural, social, and cultural resources. RESEARCH MISSION: I strive to conduct research that helps a) individuals become better consumers, and b) organizations develop products and services that make people’s lives better. Specifically, I conduct Consumer Psychology research with an emphasis on understanding and promoting Sustainable Consumption and Consumer Wisdom.

What your kids (and you) should know about how to use social media wisely

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Most parents that I know have settled on an uneasy relationship between their children, social media, and digital media in general.  It doesn’t take deep reflection to understand that there are trade-offs to spending a lot of time staring at a screen:  less time reading, exercising, doing schoolwork, in-person time with friends (since when did… Continue reading What your kids (and you) should know about how to use social media wisely